The Why Behind Cloud Technology
Monday, July 12, 2010 at 11:44AM |
Adam J. O'Donnell One of the questions we frequently field at Immunet is what value the cloud brings to anti-virus. There are many technical, analytical, and business reasons behind why the cloud model is the future of AV, but for now I am going to focus on one area that we feel we have the greatest ability to innovate, namely rapid detection of new threats.
In traditional anti-virus, collections of rules are fetched by the product and stored locally. These files, known as definitions, or "defs", can classify a virus, but provide little context to the AV product about the file's global behavior. Data such as how often the file is seen in the world, how many other users have been exposed, and the rate at which it first emerged is completely lacking. Information on the flow of files, both clean and malicious, can be as valuable for classifying files in near real time as rules written by an analyst for malware that is several days old.
The problem with AV that does not have a cloud component is that there is no way for a global analytics system to acquire and act on that data in near real time, allowing malware to escape for several days until a team of analysts is able to catch up with the handcrafted definition. While our technology is still in its electronic equivalent of its teenage years, we are able to analyze our cloud lookups to make rapid decisions on new threats days before we see them discussed in the back channels constructed by AV developers.
Malware is becoming more numerous in total volume, less frequently seen on a case by case basis, and shorter lived. All of these factors are pushing AV firms to Cloud-based models. Why wait for wait for traditional AV vendors to re-tool their technology into cloud-based solutions, when ours is ready and working now?

