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Jul302010

99% of people can't watch this video more than 25 seconds

Friday, July 30, 2010 at 12:02PM |

The tag line is enticing. What type of video could be so awful that most people will be unable to watch it for a mere half a minute? Will I be able to bear it, or will I fall by the wayside like the other 99+% of people have? On top of that, a couple of my friends on Facebook have mentioned this video to me. I’ve seen more posts about this video today on Facebook than I have seen about the movie Inception.

These thoughts, among others, are likely to have been going through the minds of millions of Facebook users today when they saw the following status message pop up from one of their friends:

If you follow the link, you will find yourself at this screen:

The picture here is ostensibly what we often call a CAPTCHA (Completely Automated Public Turing test to tell Computers and Humans Apart). These types of tests appear in a host of places, typically to ensure that the person at the other end of the Internet connection is indeed a real human being and not some type of automated software program with a nefarious purpose. A computer program might have a hard time automatically interpreting these instructions and clicking on the appropriate regions of the screen, but it is child’s play for a human. (Though, as an aside, it does not seem hard to imagine writing a computer program that can actually follow these instructions.)

While these instructions seem straightforward and while you are likely to want to follow them to access such a salacious and possibly disturbing video, you will find that underneath the hood, things are quite different.

Here’s the actual code underneath the “red” button:

If you notice carefully (the highlighted line), clicking on the red button will cause you to share this link with all of your friends. So, while you might think you are just following instructions to see this video, all of your friends will now be spammed with this content.

Under the blue button, a similar story unfolds:

Click on it, and suddenly you will join the throngs of Facebook users who unknowingly have “Liked” this page.

In either case, as you might imagine, there really is no video behind the digital curtain. Instead, this whole ruse is a rather mischievous way of propagating a scam over Facebook. What makes this type of scam all the more powerful is that it leverages social context. You are far more likely to click the link and follow the instructions since it is at the behest of a friend on Facebook. This type of social propagation of malicious activity is largely why we designed Immunet Protect to provide community-based protection. Sometimes the biggest threats to your online safety are far closer than you might think.

Sometimes these scams are the work of a prankster looking for notoriety. In other instances, they form a launch pad for some type of cybercriminal activity looking to ensnare victims and ultimately profit off of them. In either case, it is best to stay far away and ensure that your computer is protected from the latest threats.

We’ll continue to monitor the situation to see how the die will be cast.

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Other than removing the 'like' message, is there anything that should be done to remove the affects of being stupid?

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